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In 1954 Land Rover bought back the first production vehicle from a farmer and has owned it ever since.
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Brian Price's Land Rover Series 3 88"
Brian's Series Land Rover was born in 1975 and spent its first 10 years in the outback of Western Australia in a town called Onslow. In those days the owner was an avid cricket fan and 3 times drove the Land Rover in the most direct route through station tracks and along the trans Australia railway line to Melbourne some 4500 kilometres each way to watch the tests.
Brian acquired "ULR" 13 years ago and has completed a running restoration over the years. The Land Rover spent 7 years in South Australia participating in the Land Rover Register of SA annual Blinman Land Rover Jamboree. He also drove to Cooma in the Snowy Mountains for the 50th anniversary in 1998. ULR and its owner now live in Bunbury in the South West of Western Australia and spend many hours beach driving and in the winter in the southern forests. ULR also participates in the Rover Owners Club Pride of Ownership in Perth, the Boyanup British Auto Classic and various classic car shows in the south west.
The Series 3 has won several awards for originality and its near concourse condition and was the wedding car for Brian & his wife¹s wedding in 2003.
Brian says you can have an affair with a Jag or a Porsche but ULR is for ever
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